Capitol City Exterior Cleaning is an Austin, TX based power washing company who hired me to design a logo when starting their company. They wanted something professional that stood apart from competitors approaches and represented the clean, precise work they do.
Project Details
Role
Freelance Logo Designer
Tools Used
Adobe Creative Suite
Project Length
Year
May 2024
4 weeks
Initial Logo Variations
Challenge:
Initially presented to me was a vague idea of a logo containing components such as power washing equipment, the capitol building of Austin, the state of Texas itself, an approach to some sort of water feature, and more.
This all had to be represented in a concise, clean way to represent the professionalism of the company while maintaining the recognition of what it is they specialize in at the same time.
Strategy:
Initially presented to me was a vague idea of CNET Voices. No template to influence it, expected route to get there, & no branding outside of CNET’s expected guidelines.
What was expected of me was to create a unique platform to highlight freelancers of CNET while distinctly differentiating them from our full-time employees.
Final Variations
Challenge:
Initially presented to me was a vague idea of CNET Voices. No template to influence it, expected route to get there, & no branding outside of CNET’s expected guidelines.
What was expected of me was to create a unique platform to highlight freelancers of CNET while distinctly differentiating them from our full-time employees.
Challenge:
Initially presented to me was a vague idea of CNET Voices. No template to influence it, expected route to get there, & no branding outside of CNET’s expected guidelines.
What was expected of me was to create a unique platform to highlight freelancers of CNET while distinctly differentiating them from our full-time employees.